The Ghana Cocoa Board (COCOBOD) CEO is facing growing public criticism following reports that the institution is considering sponsoring the Ghana Premier League at a time many cocoa farmers say they are struggling under worsening economic conditions.
Stakeholders in the cocoa sector, including farmer associations, argue that COCOBOD appears to be diverting attention from its primary mandate of safeguarding the welfare of cocoa farmers and ensuring the sustainability of the cocoa industry. According to them, any move to channel resources into sports sponsorship, however well-intentioned, raises serious questions about priorities and stewardship.
Cocoa farmers across the country are grappling with challenges such as late payment of cocoa premiums, delayed supply of fertilizers and agrochemicals, rising cost of labour, and the continuous threat of cocoa-related diseases. Many believe these concerns should take precedence over corporate image-boosting initiatives.
